For more than a decade, Personify Leadership, founded by Michelle Cummings, has equipped leaders with practical, experiential tools that transform how teams learn and grow. Hundreds of thousands of participants have gone through their proven programs, using hands-on facilitation methods to create engagement, alignment, and measurable impact inside organizations.
Today, we are proud to announce that 34 Strong is entering into a strategic partnership with Personify Leadership.
This marks the first time Personify is formally integrating strengths into its methodology. 34 Strong will serve as Personify’s dedicated strengths partner, bringing our deep expertise in strengths-based development to an already established and respected experiential framework.
This is not a casual collaboration. It is a deliberate partnership between two organizations with shared values, shared standards of excellence, and a shared commitment to meaningful leadership development.
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Why This Partnership Matters
Personify has built a strong reputation for helping leaders move beyond theory and into action. Their facilitation approach is dynamic, interactive, and grounded in real-world application. Participants do not simply learn concepts, they actively experience and apply them.
At 34 Strong, we have spent more than a decade helping organizations embed strengths into their culture. We believe deeply that when people understand and utilize their natural talents, performance and engagement increase dramatically.
Michelle Cummings and 34 Strong founder Brandon Miller have long shared the belief that leadership development should be accessible, human, and built for real organizational challenges. For years, we have both been focused on similar outcomes from different angles. Now, those paths come together.
This partnership combines:
- Proven experiential learning methodology
- Research-backed strengths framework
- Shared vision for leadership that is engaging, scalable, and results-driven
It allows leaders to understand their strengths and activate them in real time.
What This Means for Organizations
This partnership is more than a co-branded training. It expands what organizations can expect from leadership development.
By integrating Personify’s experiential methodology with 34 Strong’s strengths-based approach, clients gain a more complete development experience. Leaders do not just learn about their strengths, they practice applying them. Teams do not just discuss collaboration, they experience it.
Organizations can expect:
- More engaged and energized leadership sessions
- Practical tools leaders can use immediately
Stronger alignment between self-awareness and real-world behavior - Workshops that move from conversation to action
Direct client engagements are already underway. Organizations can now engage 34 Strong and Personify together for customized workshops, executive team experiences, and enterprise-wide initiatives that integrate experiential facilitation with strengths-based strategy. The result is leadership development that sticks.
Explore a Partnership Conversation
Upcoming In-Person Experiences
The first joint open-enrollment experiences under this partnership will take place May 5-6 in Sacramento, CA, followed by July 28-29 in Denver, CO.
These sessions are designed for leaders and internal champions who are actively shaping how their organizations develop people and drive performance, including:
- Senior leaders and executives investing in leadership capability
- HR, L&D, and Organizational Development leaders
- Internal coaches and strengths practitioners supporting enterprise initiatives
Participants will experience Personify Leadership’s hands-on facilitation approach and learn how to apply strengths in ways that deepen engagement, accelerate alignment, and create measurable impact across teams.
It’s an opportunity to explore what’s possible when experiential leadership development is applied at scale inside your organization.
Register for Open Enrollment Training
Looking Ahead
This partnership represents an important step forward for everyone involved:
- For Personify, it is the first formal expansion into strengths-based integration.
- For 34 Strong, it expands how we help leaders move from insight to action.
- For the leaders we serve, it means access to a development experience that is both grounded and energizing.
We are so proud to announce this collaboration. We respect what each other has built. We trust how each other operates. And we see the opportunity to build something stronger together!
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